Project proposal

In this post I have included a copy of my project proposal. If you scroll to the bottom of the page there is a tab that will allow you to slide across and read the whole table.

Candidate Name		Megan Hoff
Candidate Number		511256
Pathway		Specialist Makeup
Project Title		Final Major Project | Self Directed Project | Mental Health Demons
Section 1: Rationale (approx. 150 words)
The skills I have gained across all previous units of this qualification, both practical and coursework based, have helped to hugely build my confidence. Learning how to effectively evaluate my own work and take on board criticisms in order to improve my skill, as well as learning to create a whole design from a given brief, and experiment and justify the use of different techniques and equipment has really helped me unlock a deeper passion for hair and makeup artistry. All of this combined has encouraged me to collaborate with all kinds of creators, allowing me to gain invaluable work experience and build an impressive portfolio. Knowing not only how to apply makeup, but having the justification behind every choice has really helped me to improve my understanding and build myself as an artist.
Section 2: Project concept (approx. 200 words)
I have chosen to base the concept of my FMP around raising awareness for mental health disorders. Not only is this a worldwide issue that I feel needs to become less of a taboo subject, but it also has personal ties which will hopefully allow me to create something really meaningful. I intend to create a series of editorial inspired images to raise awareness to this matter. I plan to use the research techniques I have acquired within the last 11 units, to allow me to explore more of a fashion editorial approach to this outcome, therefore pushing the boundaries of my skill. Rather than relying on the internet alone, I intend to visit museums, galleries and showcases as well as purchasing books, journals, and magazines to further improve my knowledge. My aim is to produce a series of four images based on the depiction of different mental health disorders, each using a diverse set of techniques, allowing me to showcase all I have learned throughout the last two years. Then, at our annual college showcase I will have my images displayed in an exhibition layout. I intend to collaborate with photographers and stylists to help me get the most out of my images. However, I will also ensure to take my own images in case any issues occur that may cause disruptions in my project. I also intend to conduct multiple surveys and interviews to gain an outside insight, and feedback on my work.
Section 3: Evaluation (approx. 50 words)
I will evaluate my work on both an ongoing, and finalised basis, by creating a reflective journal. I will use this journal as a way to describe the events that have taken place in order for me to develop my practice since the start of this unit, by creating a weekly review. Then, I will analyse and evaluate how these steps have helped me, and what other steps may be taken to further this development. I will also use this to document any feedback my work receives, allowing me to continuously refer back and improve my designs. This will help me elevate my work to new levels, and hopefully ensure my work creates the intended shock factor. Additionally, after I have created my final outcomes, I will create a detailed evaluation of the whole unit and explore what I may have done differently to make the process easier.
Section 4: Project action plan and timetable
This section provides you with an opportunity to outline your planning and organisation over a period of weeks, and the activities you will need to carry out in order to successful complete your project within the agreed time frame. It is important that you consider how you will balance ambition, time, and realism in the realisation of the project. This should include what you are going to do, how you will do it and by when. The more time and thought you give to planning your project, the more successful it is likely to be. Remember to include:  time spent sourcing materials questionnaires access to workshops tutorial and peer group feedback where you will incorporate independent study
Date	Learner Activity What you intend to do (inc independent study)		Learner Resources What you will need (equipment, locations etc.)
01 W/C 27/03/2023	Context & Research –  Complete initial research and create an introduction for my FMP.		Project proposal template  Research sources; computer, books, in person  Pinterest – create board for initial inspiration  Not pad – To record initial ideas, create mind maps, plan
02 W/C 03/04/2023 03 W/C 10/04/2023  EASTER BREAK	Research –  Complete initial and further research  Create initial hair and make-up designs		Research sources, computer, notepads  Face plans, inspiration boards, colouring materials.
04 W/C  17/04/2023	Research –  Complete further research  Reflect on past units and begin to consider what products and techniques could be used within this unit.  Pre-Production – Start to consider photography and modelling options.		Research sources  Access to my blog, reflective journals, and past reports.  Create an advert to post on my social media platforms, looking for potential collaborators – show networking skills.
05 W/C 24/04/2023	Research –  Complete further research  Consider costume, props, alternative products   Pre-Production – Continue to look for models and photographers if not yet found.		Access to research sources, note pads and computer.   Social media pages, to monitor any response from the previous collaborator post.
06 W/C 01/05/2023	Pre-Production –  Create a survey allowing me to gain further insight into others’ opinions.  Production –  Begin to trial hair and makeup looks, creating finalised designs.		Microsoft forms, computer, social media platforms to share this.    Hair and makeup products, photography, and lighting equipment, feedback forms.
07 W/C 8/05/2023	Production – Ensure final designs are completed and create product lists to ensure all materials are gathered ready for the creation of props, costume and looks.		Past research, research sources, images, mood boards, designs, notepad, and computer.  Access to travel to visit shops if purchase of extra products is necessary.
08 W/C 15/05/2023	Production – Ensure to complete trial runs for hair and makeup.  Ensure all props, costumes and mood boards are finalised ready for next week’s assessment.  Complete health and safety considerations section for my bog, and ensure all research is almost complete, ready to upload finalised work on my blog during the half term.		Hair and makeup products, designs, mood boards, feedback forms and photography/lighting equipment.  Any resources needed to create the needed props and costume; dark materials and fabrics, barbed wire, hot glue,  Research materials, proposed reference list, past work, a proposed products list, computer.
09 W/C 22/05/2023	Production – Complete my final practical assessment by creating my depression inspired look. Then create a second look for the image series, creating my body dysmorphia inspired look.  Edit greenscreen images.		A professional model and photographer to ensure I produce high quality final images. Access to the photography studio, and multiple other locations. Costumes and props. Feedback sheets to record my feedback, allowing me to record accurate feedback on my blog, within my reflective journal.
10 W/C 29/05/2023 HALF TERM	Production –  Complete the third and fourth look photo shoots; Anxiety and OCD.  Ensure all work is complete and uploaded on to my blog.		A professional model and photographer to ensure I produce high quality final images. Access to the photography studio, and multiple other locations. Costumes and props. Feedback sheets to record my feedback, allowing me to record accurate feedback on my blog, within my reflective journal. My research materials and a computer.
11 W/C 5/6/2023	Evaluation & Submission –  Ensure everything is proofread and uploaded on to my blog.		Research materials and a computer.
12 W/C 12/06/2023	MARKING & GRADING Students will be required to be ‘on-call’ to update and amend any portfolios.		Must have access to my teams and email in case I am contacted to amend any of my work.
13 W/C 19/06/2023	MARKING & GRADING Students will be required to be ‘on-call’ to update and amend any portfolios.  MODERATION Students’ work will be moderated by UAL. SHOWCASE Your Creative Industries Showcase event will take place on Thursday 22nd June 4pm-9pm.		Must have access to my teams and email in case I am contacted to amend any of my work.  Must ensure all forms are completed and double check all work is uploaded and can be accessed by outside sources.  Must have access to past work, products, costume, props, model, and photographer to complete and keep record of the CIND showcase. Must ensure I have created a presentation for this event.
14 W/C 26/06/2023	MODERATION Students’ work will be moderated by UAL.
Section 5: Proposed research sources and bibliography (Harvard Format)
For my research, I intend to explore the work of many makeup artists, photographers, artists, and publishers. I will also explore runway and campaign imagery. Some of the souces I intend to consider, and potentially reference is listed below.  Allure – Beauty Tips, Trends & Product Reviews.” Allure, 2019, http://www.allure.com/.“British GQ – Men’s Style & Fashion, Politics, Trends and Culture.” Gq-Magazine.co.uk, British GQ, 2000, http://www.gq-magazine.co.uk/.Carlan, Audrey. Mind. United States, Waterhouse Press, 2015.Carreon, Justine. “Fashion Magazine – Beauty Tips, Fashion Trends, & Celebrity News – ELLE.” ELLE, ELLE, 2019, http://www.elle.com/.CHANEL. “CHANEL Official Website: Fashion, Fragrance, Makeup, Skincare, Watches, Fine Jewellery.” CHANEL, http://www.chanel.com.Coss, Shawn. “ShawnCossArt.” Shawncossart.com, 2019, http://www.shawncossart.com/.Cross, Shawn. Its All in Your Head.Dazed. “Dazed & Confused Magazine | Fashion, Art, Music, Film, Ideas | Dazed.” Dazeddigital.com, 2019, http://www.dazeddigital.com/.Dior. “Dior Official Website | DIOR.” Dior.com, 2019, http://www.dior.com/en_gb.Editors, Allure. “Meet the Makeup Artist Who Defies ALL the Beauty Rules.” Allure, http://www.allure.com/gallery/makeup-artist-val-garland-best-makeup-looks.Eldridge, Lisa. Face Paint : The Story of Makeup. New York, Abrams, 2015.“Fashion Week Online® | Where Every Week Is Your Fashion Week.” Fashion Week Online®, 5 Dec. 2019, fashionweekonline.com/.“FENDI | Official Online Store.” Fendi.com, http://www.fendi.com/gb-en/?gclid=CjwKCAjwov6hBhBsEiwAvrvN6Lv2iwrVIVP1n-trAaljKjTAdlQlISjqbOlUqYxWfNm9-t6358_G_BoCqtwQAvD_BwE&gclsrc=aw.ds. Accessed 19 Apr. 2023.Foster, Yvonne J. Inside : An Artist’s Work : Living with Depression. Brighton, Creative Future, 2013.Kardashian, Kim. “Kim Kardashian West (@Kimkardashian) • Instagram Photos and Videos.” Instagram.com, http://www.instagram.com/kimkardashian/?hl=en.Kholeif, Omar, and Sharjah Art Foundation. Art in the Age of Anxiety. London, Co-Published By Sharjah Art Foundation And Mörel, 2020.“Lisa Eldridge.” Lisa Eldridge, http://www.lisaeldridge.com/.“Login • Instagram.” http://Www.instagram.com, http://www.instagram.com/meicrosoft/?hl=en. Accessed 19 Apr. 2023.Lundgren, Amanda. “Cosmopolitan.com – the Women’s Magazine for Fashion, Sex Advice, Dating Tips, and Celebrity News.” Cosmopolitan, Cosmopolitan, 2019, http://www.cosmopolitan.com/.Mental Health Foundation. “Home | Mental Health Foundation.” Mental Health Foundation, 2021, http://www.mentalhealth.org.uk/.MIND. “Types of Mental Health Problems | Mind, the Mental Health Charity – Help for Mental Health Problems.” Mind.org.uk, 2019, http://www.mind.org.uk/information-support/types-of-mental-health-problems/.Morris, Rae, and Steven Chee. Makeup : The Ultimate Guide. Crows Nest, N.S.W., Arena, Allen & Unwin, 2008.National Health Service. “NHS.” NHS, 2023, http://www.nhs.uk/.Nguyen-Grealis, Lan, et al. Art & Makeup. London, Laurence King Publishing, 2015.—. ProMakeup Design Book. London, Laurence King Publishing Ltd, 2019.“Prada.” Prada, 2019, http://www.prada.com/gb/en.html?utm_campaign=GoogleSearch_UK&utm_medium=CPC&utm_source=Google&utm_content=Pure_Brand_Exact&s_kwcid=AL.“Rankin.” Rankin, http://www.rankinphoto.co.uk/.“Rolling Stone.” Rolling Stone, Rolling Stone, 2018, http://www.rollingstone.com/.Saunders, Nicole. “Harper’s BAZAAR – Your Source for Fashion Trends, Beauty Tips, Pop Culture News, and Celebrity Style.” Harper’s BAZAAR, Harper’s BAZAAR, 2019, http://www.harpersbazaar.com/.“Sites-BAL-R-WEUR-Site.” http://Www.balenciaga.com, http://www.balenciaga.com/en-gb?ad=RSA&gclid=CjwKCAjwov6hBhBsEiwAvrvN6O1ebih-FEOzqDyvKpYM_UdM47c9eE4dMOJaKZfHDu9Arv_3af7EHRoC8o4QAvD_BwE&gclsrc=aw.ds. Accessed 19 Apr. 2023.“Southampton City Art Gallery.” Southamptoncityartgallery.com, southamptoncityartgallery.com/.Taya Ivanova. “21 Famous Fashion Photographers You Should Know 2019.” ExpertPhotography, 5 Feb. 2019, expertphotography.com/famous-fashion-photographers/.Vanity Fair Magazine. “Vanity Fair – Entertainment, Politics, and Fashion News.” Vanity Fair, 2019, http://www.vanityfair.com/.“Versace Official Online Store | Fashion Clothing & Accessories.” Versace, 2019, http://www.versace.com/.Vogue. “British Vogue – Fashion, Trends, Latest News, Catwalk Photos & Designers.” Vogue.co.uk, British Vogue, 2019, http://www.vogue.co.uk/.World Health Organisation. “Mental Health.” World Health Organization, World Health Organization, 17 June 2022, www.who.int/news-room/fact-sheets/detail/mental-health-strengthening-our-response.